Promoting the Establishment of a Scientific and Reasonable Commodity Pricing Mechanism, and Developing into a Global Pricing Platform in the Iron Ore Industry
Marketization, Internationalization, Standardization
Discovering prices through the market, revealing the authentic relation between supply and demand, and contributing to real economy
Commodity Circulation and Price Discovery
Independence—independent operation, objectiveness and neutrality
Openness—collaboration with mines, steel mills, traders and various types of service organizations at home and abroad for the win-win development
Transparency—standardized operation, publicity and transparency, with a high degree of trustworthiness and credibility
The full name of the company in Chinese is “北京鐵礦石交易中心股份有限公司”, abbreviated as “北鐵中心”. The full name of the company in English is “Beijing Iron Ore Trading Center Corporation” and it is called “COREX” for short, which is the abbreviation of China Ore Exchange.
The company logo adopts gradient red copper color as dominant hue, and consists of three layers of nested Letter C and arrow elements.
As dominant hue of the company logo, red copper color is the prevailing color of iron ore industry. Such color implies that COREX spares no effort to tap into iron ore spot trading market, vigorously echoes with the actual needs of upstream and downstream enterprises in the industry, and provides high-quality and high-efficiency services for domestic and foreign mines, steel mills and trading enterprises.
The arrow symbolizes iron ore trading and circulation. Three layers of nested Letter C imply that COREX takes root in China, leverages the world’s largest iron ore market share, commits to promoting open-style, transparent and efficient iron ore spot trading, provides the market with objective and genuine transaction prices, and empowers steel industry and iron ore industry to achieve sound development.
The overall design presents a gradient color effect and looks like a sailboat setting sail. Such design implies that COREX persistently forges ahead in all cases, and enjoys broad and great room for promising development.
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